Social Media

Boosting Social Media Message Views

  • Tips for Increasing YouTube views from entrepreneur.com The Web page is "How to Start a Business Online." The YouTube tips video is at the bottom of the page.
  • How to Do a Snapchat Takeover "Snapchat Takeovers offer brands a way to authentically connect with audiences and grow their Snapchat channels by leveraging a social media star's engaged followers. Follow our simple Snapchat Takeover strategy to develop, promote, and launch a successful Snapchat influencer marketing campaign." (Website Magazine, June 15, 2016).

Characteristics of Specific Social Media Platforms

Interactive Nature of Social Media

Social Media Business

Social Media Culture

Social Media Communication Strategy

Social Media Metrics

  • Social Blade. Tracks and ranks social media channels by number of subscribers, number of views, and estimated income. Provides data and charts for daily, monthly, and yearly periods.

Unintended Social Media Effects and Events

  • All of Mexico Is Gearing Up For Rubi's Epic QuinceaƱera posted on nbc.com. Parents accidentally posted an invitation to their daughter's "Sweet 15th" as a public post. As of 14 days before the party, 1.3 million people have said they're going to attend. An airline is offering discount flights to get there, and the town is requesting Red Cross support. (December 9, 2016).

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